The Sneaky Genius of Apple’s AirPods Empire

Sometime next year, Tim Cook will appear before the Apple Inc. 

faithful and unveil the company’s next major computing platform 

a headset that mixes virtual reality and augmented reality. 

Its code name is N301, though trademark filings suggest its real name may be the Apple Reality Pro. 

AirPods are fragile, have just-OK bass, and look like the result of a horrific Q-tip accident. 

They’re easily clogged with earwax, lost in subway grates or couch cushions 

at least in a handful of cases—swallowed in the wearer’s sleep.